April 8, 2011

Volkswagen

The German automaker has gone public with its marketing brand briefs and given us all a peek behind the curtain at the thought process behind targeting a specific demographic. Every great brand should promote a lifestyle. In these recent ads, for the April Gentlemen's rags, Volkswagen shows us the other products they think their buyer should be considering. I wonder what this would look like for Aston Martin?



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